Florana Tarot - Flora and fauna reimagined in tarot
About this deck
The Florana Tarot grew out of James Ferry's lifelong passion for nature and his fascination with strong graphic conventions, from contemporary illustration to the ligne claire comic movement. The name Florana is a portmanteau of 'Flora' and 'Fauna', reflecting a world where the two kingdoms have merged into a thriving tarot landscape. The deck stays true to Rider-Waite-Smith structure while expressing it through prismatic compositions, botanical flourishes, and fantastical character designs. Nothing about the visual approach feels retro: the palette is bold, the lines are clean, and the imagery feels genuinely modern. The Florana Tarot will be available from May 2026.
Symbolism and themes
Every card in the Florana Tarot is a hand-drawn composition that was then digitally coloured in saturated, luminous hues. The classic tarot archetypes are all present, but they have been reimagined with organic, nature-based elements: figures blur into plants and animals, and botanical details fill every corner of the frame. Ferry's background in the ligne claire style gives the illustrations a graphic clarity that makes the images direct and easy to read without sacrificing visual richness. Nature is not a backdrop here but the actual visual language of the deck. The result is a consistent artistic world that holds together across all 78 cards.
About the creator
James Ferry is a surrealist illustrator whose work draws on a love of nature and a fascination with the graphic traditions of both contemporary illustration and the ligne claire comic movement. He grew up in Louisiana and now lives in Texas, where hiking and exploring woodland plants and wildlife remain part of his daily life. That firsthand engagement with the natural world shapes the detail and character of every image in the Florana Tarot.
Practical use
The included 72-page guidebook covers a brief history of tarot, card symbolism, upright and reversed meanings, and an original spread called the Decision Tree Tarot Spread. The cards measure 2.75 x 4.75 inches and are printed on superior card stock that handles smoothly and holds up well over time. Readers already familiar with Rider-Waite-Smith imagery will find the cards immediately readable, while the graphic clarity of the ligne claire style means the images communicate even without prior tarot knowledge. The deck also works well for collectors drawn to modern, nature-inspired art. The premium tuck box with embossed interior makes it a solid choice as a gift.
Try the Decision Tree Tarot Spread from the guidebook when facing a practical choice: its structured layout pairs naturally with the clean, graphic clarity of the Florana Tarot's imagery.
Features of the Florana Tarot
- Author: James Ferry
- ISBN: 9781646713011
- Number of cards: 78
- Guidebook: 72 pages
- Card dimensions: 2.75 x 4.75 inches (approx. 70 x 121 mm)
- Box dimensions: 2.875 x 4.875 inches (approx. 73 x 124 mm)
- Weight: 1 lb (approx. 454 g)
- Card language: English
- Packaging: Premium tuck box with embossed interior
- Card stock: Superior card stock, smooth and durable
- Available: May 2026
Expert FAQ: Florana Tarot
Does the Florana Tarot follow the standard Rider-Waite-Smith structure?
Yes, the Florana Tarot is a full 78-card deck organised according to the Rider-Waite-Smith tradition, with the Major and Minor Arcana intact. The iconography follows the familiar archetypes, but every image has been redrawn by James Ferry in his own distinctive style. Readers who know the RWS system will recognise the cards immediately. The 72-page guidebook also supports those who want to cross-reference meanings while getting used to the new visual approach.
What is included in the Florana Tarot guidebook?
The guidebook runs to 72 pages and includes a brief history of tarot, a discussion of card symbolism, upright and reversed meanings for all 78 cards, and an original spread called the Decision Tree Tarot Spread. It is written to support both those new to reading tarot and those who simply want to understand Ferry's specific visual choices within the deck.
Why Tarot.nl? The specialist in tarot and oracle cards
Since 1999, Tarot.nl has been the trusted destination for the largest collection of cards in the Benelux. As a Dutch family business, we focus on an extensive range and fast, honest service. You will always find the deck you are looking for.
- 100% Original Products: We sell only authentic cards from recognised publishers.
- Fast shipping from the Netherlands: Orders are processed directly from our own warehouse.
- Largest range: We personally select every deck based on quality and character.
- Safe shopping: As a Trusted Shops partner, we offer full buyer protection.
